Large format circular to enhance customer shopping experience and drive sales. Provides coupons as well as alerts to special in-store only merchandise.
Friends & Family Direct Mail
Multi-fold mailer aimed at existing customers to remind them of a Friends and Family event. Designed with a sense of travel and discovery which is indicative of a World Market shopping experience
(L to R) "Scratch and Win Event" partnership with Ghirardelli chocolate. Candy bar sleeve and insert scratch off ticket (Willy Wonka style). Hang tags to promote new Africa Channel partnership. Attached to install product sources from Africa. Chinese New Year in-store insert to celebrate the diversity of cultures in the World Market family.
Concepted and designed shopping bags to support the World Market brand and to encourage limited plastic bag use.
Designed and directed sale graphics, covers, page layouts as well as partnered with photographers and merchandisers to address ROI projections.
Creative Lead for Credit and Gift Card programs. Designed, photo art directed and proofed color for final files